Belle & Birdie is an eco friendly, ethical children’s store which was founded by Clarissa, a proud aunty from Yorkshire, UK. Clarissa was inspired to open her own children’s store when her niece was born, wanting to bring together products which are safe, non-toxic and durable whilst also protecting our planet. This means choosing products made from natural, sustainable materials which will cause the least amount of damage to the environment from brands with ethical values who treat their workers fairly.